How long does a good idea continue to be a good idea? Depends on the idea, right? Well how about the Jeep Cherokee? It was <I>the</I> good idea of ?84, a vehicle that helped launch America?s love affair with sport/utilities. Truckin? became chic almost over night, and the end of the affair nowhere in sight.Although many compact sport/utilities have come along since, the Cherokee continues to play an important role in this ongoing drama. True, it hasn?t kept pace with the advances made by its competitors. In fact, it hasn?t changed much at all.
The Cherokee is still a good idea but for different reasons.